Spark 02.2012

President’s Letter

Happy New Year!

January came and went! We took time to relax and rewire ourselves regarding what it is we as the board of AIGA Honolulu is trying to do locally. In an effort to connect with an organization who’s mission is to advance the role of arts in innovation in Honolulu, the month of February has been AIGA Month at R&D! There are special perks involved for AIGA Honolulu members which you can find here as well as in the content below.

AIGA advocates to advance designing as a professional craft, strategic tool, and vital cultural force. So whether your New Year’s Resolution is to start up your own studio or agency, to hire more staff, or simply to do better design, NOW is the time to become a member of AIGA.

Besides joining the collective voice that advocates for our profession, being a member of AIGA has great tangible benefits.

AIGA Honolulu members-only discounts on products and services:

• Free subscription to FLUX Hawaii Magazine
• Discounted rates for Pacific New Media 1 and 2-day workshops.
• Free admission to design-related special events at R&D

AIGA national members-only discounts on products and services:

• Discounts on Adobe Products
• Access to the AIGA Design Jobs Board
• Showcase opportunity in the Behance AIGA Member Gallery
• Discounts on Apple products and accessories
• Access to the AIGA Designer Directory
• FedEx Special Rates
• Discounts on F+W Media events, services, and select inventory
• Print-on-demand discounts from Blurb
• Shutterstock images discount
• Software training discounts from
• Discounts from Rockport Publishers events and inventory

Click here to see the full listing of AIGA Member benefits.

AIGA works to…

Inform about best practices, standards for ethical conduct and professional expertise

Communicate design’s importance to the public and business leaders about the power of design

Inspire through articles, online galleries, profiles, videos and exhibitions

Represent the profession through a network of chapters and student groups

Stimulate discussion of the industry through events, social media and websites

AIGA bends and flexes with the changing landscape as well.
New initiatives include…

In-House Initiative: to connect with in-house graphic designers.

Emerging Designers Initiative: to support emerging designers by providing tools and resources.

Living Principles: a framework that serves as a catalyst for driving positive cultural change by design.

Design For Good: a program that will amplify and accelerate design-driven social change.



It is with great sadness that AIGA Honolulu announces the recent passing of our dear friend, Dean Yamashiroya.

As President of Service Printers Hawaii, Dean was an ardent and generous supporter of AIGA Honolulu and the local design and print communities. He was a respected business leader, an avid fisherman, an aspiring cook and a beloved family man. AIGA Honolulu extends its condolences to the family of Dean and the staff of Service Printers Hawaii. He will be missed.

Dean is survived by his wife Kathy and his two daughters Cherie and Jodie, and son, Reid. Services will be at Nu’uanu Memorial Park Mortuary at 5:30pm on Friday, February 24 with Visitation starting at 4:00pm.



Thanks for spreading the Valentine’s Day love with AIGA Honolulu and Zoombis!

A total of 202 Valentine’s Day cards were sent during our recent Valentine’s Day Card initiative. A special mahalo goes out to Lei Chic and FLUX Hawaii for helping spread the word.



The AIGA Honolulu Design Forum is a chance for AIGA student members to see the work of local professional designers in Pecha Kucha style presentations as well as having the opportunity to get their own portfolios reviewed by these same professionals.

Sunday, March 18, 2012

University of Hawaii at Manoa
Art and Art History Department Building
Art Auditorium
*Free Parking

AIGA Student Members – FREE
All Others – $5

Guest Speakers

Clifford Cheng – VOICE
Dave Daniels – MVNP
Warren Daubert – Human Hand
Arnie Knudson – Giddy Machine
Bernard Uy – Wall to Wall
Kuni Yamamoto – Clarence Lee Design
Darin Isobe – Pacific Basin Communications
Anne Bush – UHM
Heather Park – Scenic Design
Chris Gargiulo – KCC

11:30–12:00 Meet and Greet (Refreshments Served)
12:00–12:45 Opening Remarks, Presentation of Work
12:45–2:00 Moderated Question and Answer Session
2:00–3:00 Individual Student Portfolio Reviews


AIGA Month at R&D

February is AIGA Month at R&D!

R&D is a bookstore, coffee shop and workspace created by Interisland Terminal to serve as a place for creatives and creators to go to do their best work. Located in Kakaako, around the corner from Hank’s Haute Dogs, R&D carries a great selection of books in culinary, architecture, art, and design.

Our friends at Interisland Terminal are graciously offering 10% off all merchandise to AIGA members in good standing throughout the month of February. Take advantage of this membership perk and spend some time in the space. It’s free to use and is a great meeting space with Stumptown coffee brewed by Morning Glass Coffee.

Click here for more info and stay tuned for more AIGA happenings at R&D!


AIGA Design LAB Returns In March

This year marks the 9th Annual AIGA Design Learn and Become (LAB) workshop to take place March 24-25 at Mililani High School.

The AIGA Design LAB’s objectives are to give young students from various high schools across the island hands-on experience in learning the fundamentals of graphic design, the design process and the importance of the role of a graphic designer.

Local practitioners facilitate group sessions for a weekend workshop, allowing students to brainstorm concepts, sketch layouts, present ideas and compose the final designs on the computer. In the process, students learn how to stimulate their creative thinking and how to problem solve, as well as to hone their presentation and verbal skills.

Help us spread the word by liking it on Facebook.

If you would like to help out by lending your expertise to the program, please email Leslie at

By aigahonolulu
Published February 28, 2012
AIGA encourages thoughtful, responsible discourse. Please add comments judiciously, and refrain from maligning any individual, institution or body of work. Read our policy on commenting.